L'OREAL GROUPE

CONSUMER
GOODS FORUM
2014

The Consumer Goods Forum brings together during 3 days the CEO’s and senior management of over 400 retailers, manufacturers and service providers across 70 countries. I Love Events agency was in charge of the scenography conception as well as production and art direction of the content intervention of Jean-Paul AGON, CEO of L’ORÉAL and guest of honor from the Very VIP speakers. The agency also wrote a script for a brand movie production in cooperation with McCann agency as well as a 3D movie.