MAYBELLINE

WORLDWIDE
CONFERENCE
2017

This year, the Love Team imagines, for this new edition 2017, a scenography faithful to the Big Apple: big and impressive c-prints and a triptych screen to enhance the slides.

In the Carrousel’s Foyer, the Maybelline merchandising was highlighted with immersive pictures.
For Essie, we imagined a pâtisserie to highlight the new polish collection “s’il vous play”.

Workshops took place at the Novotel Tour Eiffel the next day. Each room was decorated with huge visuals for an entire immersion in the brand universe.